How’s this for chutzpah? In Sunday’s San Francisco Chronicle, an ex-California realtor ran a dominant ad offering pre-construction pricing on affordable housing — on the Intracoastal Waterway in Ft. Meyers, Florida, the fastest-growing area in the U.S.

The Monaco Resort and Spa is a 300-unit waterfront hotel and condo with a posh spa and resort amenities. Units range from $300K to $1 Million, which seem reasonable for any state other than the Golden State. For info, call 1.800.449.3388.