A First-Class Cup of Joe: Jet Blue to Sell Dunkin’ Donuts Coffee

Everyone complains about airline food. But what about the coffee? Well, one airline’s doing sometihng about it.

According to an article in Tuesday’s paper, “When JetBlue learned that passengers felt airline coffee was worse than their terrestrial brand of choice, the carrier decided to bet on a familiar strategy to draw passengers: Link up with a well-known name. JetBlue Airways Corp., parent of the low-cost airline, said it will begin serving 10-ounce cups of Dunkin’ Donuts coffee on all its flights by the end of the month.

[Read more at SFGate.com.]

Posted by Gil Zeimer on January 25, 2006 in Travel

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